Online advertising: Facebook v. Google – which is best? (infographic)

 

I originally found this on the brilliant Jeff Bullas blog – and thought I’d share! My favourite stat here is the very useful comparison between the ‘click through rates’ with Google coming out 10 times more effective. Hmmm…. lots to think about if you are a digital marketer today!

And don’t forget the Online Influence conference in September, if you are using  Facebook to advertise or any other social media and want to learn more about how to use it effectively, you’d be mad to miss out.

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  1. […] Using Facebook adverts can be cheap, that’s not the same as cost effective. Because you can stipulate if you want to pay per click or by the number of impressions, it’s could be worth seeing if it is something that would work for your business. There are alternatives out there that warrant further investigation. Check out this infographic, it compares the value of the world’s biggest online display advertising networks: Facebook vs. Google Display Network. […]