video thumbnail for the video why your advertising doesnt work

Why Your Advertising Doesn't Work!

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Here's another video series I made to explain why your advertising doesn't work. I'm trying something diffrerent with this post and putting them all on the one page to see if that helps you to view the content in a more sensible way! Feedback,…
DMA infographic

Infographic: The Customer Loyalty Landscape in 2018

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Thanks to the DMA for this excellent and thought provoking infographic. Let me know what you think in the comments?
Purple cow

What I can do for you!

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I'm a business and strategy coach. Makes sense? But I'm a 'purple cow' too - a business coach with a difference, and that difference is in the way I work, putting your organisation's culture at the centre of what I do, and ensuring the deliverables…

5 Fundamental Sales Problems and How to Fix Them

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Hey everyone! I'm really excited to tell you about my first eBook - Five Fundamental Sales Problems and How to Fix Them. Just click on the book image and it will take you to the landing page where you can enter your details. Here are the…
Tonys tip for GDPR in social media

How to adapt your social media behaviour post GDPR!

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Here is a great article I was asked to contribute to. 7 Tips from Digital Marketers: How to adapt to changing social media behaviour post GDPR. - from the Social Tribe Website. I suspect that GDPR will increasingly move into the marketing…
Profit first the survival trap

7 Steps to Profitability

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Let’s start with a question. What is profitability? In the simplest terms, it’s the number you ‘get to’ after all your sales have been counted up, and all the expenses subtracted at the end of your financial year. But that doesn’t…

How To Make Your Start Up Profitable From Day 1!

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Ohe one thing that kills more businesses in their first 5 years than anything else is lack of cash. Not so much the profitability of the business, or how much money is ‘made’. Its cash flow. Lack of cash leads to you not paying yourself,…