Posts

The Death of the USP?

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There was a great post on Mark Schaefer's {Grow} blog the other day and it really set me to thinking. Entitled 'The One Core Secret to Social Media Success' Mark says in order to win in the social media space you need to know where you…

Why Does Nobody Want My Business?

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I read an interesting article today in Forbes magazine. It states that an astonishing 71% of incoming website leads are wasted. 71%? Really? According to the research quoted in the article its true. Further in-house research conducted…